Learning Hack #005 More Dash Than Cash, with Caroline Ford, ex Thomas Cook

Nov 4, 2019

John Helmer talks to Caroline Ford, ex Group Head of Learning at Thomas Cook, the 178 year-old holiday company that went spectacularly broke in September 2019. The company’s financial ills had been putting extreme pressure on L&D funds for many years before that, and Caroline describes with passion her struggles to turn around learning within Thomas Cook on next-to-no budget.

 

01:48 Collapse of Thomas Cook

02:38 Roots of the collapse

03:50 Effects of the 2012 restructuring on L&D

08:20 The turnaround

18:04 Rebuilding L&D on no budget

26:52 Using Facebook as a no-cost learning platform

35:44 Industry recognition for winning results

37: 44 Top tips for doing L&D on a tight budget

 

Caroline’s 3 tips for L&D without a budget:

1. Understand your business
2. Identify and engage your internal and external stakeholders
3. Really understand your assets

 

Caroline on Twitter: @Ford_the_Broker

And on LinkedIn: https://www.linkedin.com/in/caroline-ford-chartered-mcipd-08826714/

 

Contact John Helmer

Twitter: @johnhelmer

LinkedIn: https://www.linkedin.com/in/johnhelmer/

Website: http://johnhelmerconsulting.com/