Jun 19, 2023
The 'Jobs To Be Done' approach (or framework) encourages a
focus on what your end-user is trying to achieve when they access a
product, service or experience. As professor Theodore Levitt puts
it: 'People don't want a quarter-inch drill, they want a
quarter-inch hole'. John talks to Ger Driesen, Learning...
Jun 4, 2023
Adaptive learning systems were among the first to use
artificial intelligence, creating a subcategory in learntech that
has been on a slow burn since the 2010s. With the meteoric rise to
prominence this year of AI in the headlines, thanks to ChatGPT and
other publicly accessible generative AI tools, does the
future...